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Who or what is actually your own
"porn-ego"?
Porn addiction? It's real. And unfortunately it's still a taboo subject. Together with Techniker Krankenkasse, we wanted to change that and created #MyPornMe, a storytelling campaign designed to raise awareness and generate discussion.
In addition to a variety of informative social formats and editorial content, a three-part documentary series was produced in which various perspectives were examined: from those affected and porn addicts to directors, performers and scientific experts.
Agency: C3 - Creative Code & Content
Client: Techniker Krankenkasse
Role: Concept / Creative Direction / Text
In addition to a variety of informative social formats and editorial content, a three-part documentary series was produced in which various perspectives were examined: from those affected and porn addicts to directors, performers and scientific experts.
Agency: C3 - Creative Code & Content
Client: Techniker Krankenkasse
Role: Concept / Creative Direction / Text
To the Episodes